Channel audit

Exactly like cookies on the open web, when marketers chase audience, context gets displaced. This leads to your ads appearing in environments you'd never actively choose and wastage, as you hope viewers look beyond a misplaced message and choose you anyway.

Audit findings

  • A popular cough remedy appearing on a Filipino Manosphere channel.

  • A major Australian bank appearing on an international gun review channel.

  • A car brand appearing on a live 24‑hour Moroccan news channel.

  • An SME paying 8× the rate for Thai-language AI Slopera than for a national news channel.

Request an audit

Email JK@Chorsu.com.au